Overview

A coastal brand identity design project for Stay Coastal Property Management, a property management business with a relaxed, professional approach.

Saturday Design Studio developed a clean and approachable visual identity that reflects the ease, trust and lifestyle appeal of coastal property management. The brand direction was designed to feel polished and dependable, while still capturing the warmth and laid-back feeling of coastal living.

The final identity creates a flexible foundation for the brand across digital, print, signage, social media and client communication touchpoints.

Deliverables

• Brand identity design

• Logo design

• Brand exploration and creative direction

• Typography and colour direction

• Brand guidelines