Project Deliverables

• Brand identity design

• Logo suite (primary, secondary & icon mark)

• Colour palette and typography system

• Brand style guide

• Packaging Design

Overview:

Oink Gourmet Sausage Rolls is a handmade gourmet food brand built on quality ingredients, authentic flavour, and rustic charm. Saturday Design Studio was engaged to create a brand identity and packaging system that reflects the handmade nature of the product while standing out on shelves.

The result is a rustic, textured design featuring a playful pig-shaped logo, warm earthy tones, and natural finishes. The branding blends artisanal character with contemporary appeal, connecting with food lovers, cafés, and gourmet grocers across Australia.