Overview

Saturday Design Studio worked with WAFA (Women And Firefighting Australasia) to develop a strong, practical and professional visual identity that could flex across digital, print, events and community-facing communications. The project included brand design, website design, event stall materials, posters, social media graphics, merchandise and ongoing design support through a creative retainer.

The design direction focused on creating a clear and confident brand presence that felt empowering, accessible and action-focused, helping WAFA communicate with members, industry partners, emergency services organisations and the wider community.

Deliverables

• Brand identity design

• Website design

• Event stall design

• Exhibition and conference display materials

• Social media graphics

• Merchandise design

• Creative retainer support